The "Ganye Project" takes fishing as its core inspiration, integrating outdoor functionality with the laid-back feel of the city to create a lifestyle outfit that lies between the urban and nature. The style positioning emphasizes the balance between practicality and a composed temperament. The overall outline is relatively loose, presenting a carefree and unrestrained wild charm state. At the same time, it reflects instrumental rationality and aesthetic restraint through details.
1. Soft shell
"Lightweight protection | Multi-scenario adaptation | Flexible and comfortable"
Soft-shell coat. With lightweight, water-repellent, quick-drying and breathable as its core functions, it can adapt to changing climates and high-activity scenarios, making it the ideal partner for anglers to go out in the morning and return in the evening. Compared with hard-shell down jackets, soft-shell ones are more flexible and skin-friendly, offering both convenient storage and layering in outfits, making them transitional equipment from the city to the waterfront.
2. Multi-functional vest
"Multi-bag storage | Standard for fishing | City compatible"
Multi-functional vest. As a classic piece of equipment in fishing culture, the multi-bag design makes it convenient to categorize and store lures, small tools and personal items. The new generation of vests integrates the language of urban dressing, featuring breathable mesh fabric, lightweight materials and adjustable structures. They are both practical and stylish, making them a signature item for spring and summer fishing and travel scenarios.
3. Work shirt
"Multi-bag design | Lightweight and ventilated | Suitable for both fishing and travel
Short-sleeved shirts that balance ventilation and storage capacity have become the standard outfit for anglers in spring and summer. The multi-bag design makes it convenient to store bait and tools, and the lightweight fabric enhances the wearing comfort. Combining retro cuts with neutral tones, it strikes a balance between functionality and styling, suitable for both urban and outdoor scenarios.
4. Functional pockets
"Multi-pocket structure | Practicality for Fishing | Outdoor dressing style"
Functional pocket. Multi-level, large-capacity and multi-specification three-dimensional pockets are widely used in fishing vests, jackets and shorts, meeting the outdoor needs of storing hooks, baits, tools, gloves, etc. Its design not only emphasizes practicality but also strengthens the visual structure sense, extending the fishing equipment into the context of dressing, and taking into account both outdoor practical combat and urban trend attributes.
5. Mesh splicing
"Breathable structure | Lightweight function | Visual hierarchy"
Mesh splicing design. By adding breathable mesh fabric to the back, armpits, pockets and other areas, the overall ventilation and lightness can be enhanced, while also increasing the layers and visual tension. This design strikes a balance between practical functionality and styling expression, and is widely used in various categories of items such as vests, jackets, and shorts, becoming a key symbol that combines functionality and trendiness.
Post time: Jun-17-2025